END-USER LICENSE AGREEMENT FOR MIXCAST(™)

COPYRIGHT BLUEPRINT REALITY INC. 2017 – ALL RIGHTS RESERVED.

Last Updated: December 5, 2017

Blueprint Reality Inc., a corporation registered in British Columbia, Canada (“Blueprint Reality”,“we,” or “us”), is the proud creator of MixCast(™), a virtual reality broadcast tool (“MixCast” or the “Software”).

AGREEMENT

This End-User License Agreement (“EULA”) governs your use of the Software. Be sure to read and understand this EULA carefully as it outlines all the rights and restrictions associated with using the Software. You understand and agree, that, by using the Software you are bound by this EULA and the Privacy Policy (https://blueprintreality.com/privacy-policy) that is incorporated hereto by reference.

IF YOU DON’T AGREE TO BE BOUND BY THIS EULA, PLEASE DO NOT USE THE SOFTWARE.

GRANT OF SOFTWARE LICENSE

Subject to this EULA, Blueprint Reality grants you a limited, nonexclusive, revocable, non-transferable, non-sublicensable, right and license to one copy of the Software for single simultaneous use. Your license rights are subject to your compliance with this EULA.

By granting you this license, Blueprint Reality allows you to do the following:

Load the Software into, and use it on, any computer that your account is authenticated on, as long as you are using the Software on only one computer at any given time; and

make a copy of the Software for back-up purposes only in support of the permitted use. The copies must reproduce and include the Owner’s copyright notice.

 

The Software is protected by intellectual property laws and treaties, including copyright laws. You understand that the Software is being licensed to you and therefore no title or ownership in the Software is being transferred or assigned by the granting of this license. This EULA should not be construed as a sale of any rights in the Software. At all times, Blueprint Reality retains all right, title, and interest to the Software, including, but not limited to, all copyrights, trademarks, trade secrets, trade names, proprietary rights, patents, titles, computer codes, themes, settings, artwork, sound effects, and moral rights. All rights not specifically granted under this EULA are hereby reserved by Blueprint Reality and no license, permission or right of access or use not granted expressly herein shall be implied.

RESTRICTIONS

For any purchase of a MixCast license on or after May 10, 2017, the use of the Software is limited based on your specific subscription type, which is based on your intended usage and listed in Appendix A. If your use falls under any of the other subscription types below, please contact us at sales@blueprintreality.com for pricing and further details.

With any of the types of licenses, you agree not to do any of the following:

  • Use the Software to create any content that:

– is illegal;

– infringes, misappropriates or violates a third party’s intellectual property rights, or rights of publicity or privacy;

– violates, or encourages any conduct that would violate, any applicable law or regulation or would give rise to civil liability;

– is fraudulent, false, misleading or deceptive;

– is defamatory, racially or ethnically offensive;

– harasses, threatens or embarrasses others, or promotes discrimination, bigotry, racism, hatred, harassment or harm against any individual or group;

– is violent or threatening or promotes violence or actions that are threatening to any person or entity; or

– promotes illegal or harmful activities.

  • Use, display, mirror or frame the Software or any individual element therein, Blueprint Reality’s name, any Blueprint Reality trademark, logo or other proprietary information, or the layout and design of any page or form contained on a page, without Blueprint Reality’s express written consent;
  • Access, tamper with, or use non-public areas of the Software, Blueprint Reality’s computer systems, or the technical delivery systems of Blueprint Reality’s providers;
  • Avoid, bypass, remove, deactivate, impair, descramble or otherwise circumvent any technological measure implemented by Blueprint Reality or any of Blueprint Reality’s providers or any other third party (including another user) to protect the Software;
  • Attempt to access or search the Software or download the Software through the use of any engine, software, tool, agent, device or mechanism (including spiders, robots, crawlers, data mining tools or the like) other than the software and/or search agents provided by Blueprint Reality or other generally available third-party web browsers;
  • Use any meta tags or other hidden text or metadata utilizing a Blueprint Reality trademark, logo URL or product name without Blueprint Reality’s express written consent;
  • Attempt to decipher, decompile, disassemble or reverse engineer any of the Software;
  • Interfere with, or attempt to interfere with, the access of any user, host or network, including, without limitation, sending a virus, overloading, or flooding the Software;
  • Use MixCast to power a business that is competitive to Blueprint without Blueprint’s written consent;
  • Violate any applicable law or regulation; or
  • Encourage or enable any other individual to do any of the foregoing.

Blueprint Reality reserves the right to monitor access to or use of the Software, we have the right to do so for the purpose of operating and updating the Software, to ensure compliance with this EULA, and to comply with applicable law or other legal requirements.

EXPLOITATION OF SOFTWARE

In respect of any video or publication which was made using any part of the Software and which is created by you or with your permission, you are asked, but not required, to:

Display the MixCast Logo in the bottom right corner of the screen at all times during your video.

Display the following in the credits of the video: “Made with MixCast” as well as adding the MixCast logo.

TERM AND TERMINATION OF LICENSE

The term of your license will begin on the date that you first install and/or use the Software and will end on the earlier of:

(i) your disposal of the Software; or

(ii) Blueprint Reality’s termination of this EULA for one of the following reasons:

A.Termination of the Software. Blueprint Reality does not guarantee that it will continue to support the Software indefinitely, and may, at its sole discretion, decide to stop providing you any, part, or all of the Software. Blueprint Reality will endeavor to communicate such termination with reasonable notice either on the Blueprint Tools Website, through your account, via email or by any other mean that Blueprint Reality deems suitable. In the event of termination of the Software, Blueprint will reimburse for the balance of the your subscription in the event of termination for convenience

  1. Violation of this EULA. Blueprint Reality may, at its sole discretion, immediately and without notice, terminate this EULA and its relationship with you if Blueprint believes that you have violated any of the terms of this EULA in any way, including without limitation the Privacy Policy. Blueprint will not be held responsible to reimburse any outstanding subscription balance in the event of termination under this section for violation of this EULA.
  2. Expiration. Your license is not renewed when the expiration date is reached.

If this EULA is terminated, for whatever reason, all rights granted to you under this EULA, including the license to use the Software, will terminate, unless expressly reserved by applicable law. You will discontinue your use of the Software. Any broadcasts previously released with MixCast remain allowed, however, no further broadcasts or releases shall be allowed. In no event of termination will Blueprint Reality be liable to pay you a refund of any fees. In the event of a termination, provisions relating to intellectual property rights, Termination, Warranty Disclaimers, Indemnity, and Limitations of Liability, shall survive such termination.

INFORMATION COLLECTION AND USE

By installing and using the Software, you consent to information collection as set forth herein. The information collected by Blueprint Reality may be shared with its collaborators and partners and used for lawful commercial purposes. This information may include, but is not limited to; product performance, computer hardware performance, headset and controller tracking and performance data, camera equipment, internet protocol address, and additional information relating to the usage of the Software. All information collected is governed by our Privacy Policy, which can be found https://blueprintreality.com/privacy. As stated in our Privacy Policy, Blueprint Reality will not share any personally identifiable information with third parties for marketing purposes without your consent.

USER CONTENT AND USER CONTENT RIGHTS

“User Content” is all the information, be it text, graphics, images, music, software, audio, video, works of authorship of any kind, that you create, transmit or upload while using the Software, including but not limited to, posting, uploading, inputting, providing, or submitting content, publicly or privately, on community forums, websites or directly to Blueprint Reality. User Content includes any feedback or suggestions you provide to Blueprint Reality.

You represent and warrant that: (i) you own all your User Content or you have all rights that are necessary to grant us the license rights in your User Content under this EULA; and (ii) neither your User Content, nor your use and provision of your User Content to be made available through the Software will infringe, misappropriate or violate a third party’s intellectual property rights, or rights of publicity or privacy, or result in the violation of any applicable law or regulation.

You can remove your User Content by specifically deleting it. However, in certain instances, some of your User Content may not be completely removed and copies of your User Content may continue to exist. We are not responsible or liable for the removal or deletion of (or the failure to remove or delete) any of your User Content.

WARRANTY DISCLAIMERS

THE SOFTWARE IS PROVIDED “AS IS,” WITHOUT WARRANTY OF ANY KIND. WITHOUT LIMITING THE FOREGOING, WE EXPLICITLY DISCLAIM ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, QUIET ENJOYMENT OR NON-INFRINGEMENT, AND ANY WARRANTIES ARISING OUT OF COURSE OF DEALING OR USAGE OF TRADE. We make no warranty that the Software will meet your requirements or be available on an uninterrupted, secure, or error-free basis. We make no warranty regarding the quality, accuracy, timeliness, truthfulness, completeness, or reliability of the Software.

LIMITATION OF LIABILITY

NEITHER BLUEPRINT REALITY NOR ANY OTHER PARTY INVOLVED IN CREATING, PRODUCING, OR DELIVERING THE SOFTWARE WILL BE LIABLE FOR ANY PERSONAL INJURY, INCIDENTAL, SPECIAL, EXEMPLARY OR CONSEQUENTIAL DAMAGES, INCLUDING LOST PROFITS, LOSS OF DATA OR GOODWILL, SERVICE INTERRUPTION, COMPUTER DAMAGE OR SYSTEM FAILURE OR THE COST OF SUBSTITUTE SERVICES ARISING OUT OF OR IN CONNECTION WITH THIS EULA, INCLUDING WITHOUT LIMITATION, ACTIONS BY OTHER USERS, OR FROM THE USE OF OR INABILITY TO USE THE SOFTWARE, WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE), PRODUCT LIABILITY OR ANY OTHER LEGAL THEORY, AND WHETHER OR NOT BLUEPRINT REALITY HAS BEEN INFORMED OF THE POSSIBILITY OF SUCH DAMAGE, EVEN IF A LIMITED REMEDY SET FORTH HEREIN IS FOUND TO HAVE FAILED OF ITS ESSENTIAL PURPOSE. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF LIABILITY FOR CONSEQUENTIAL OR INCIDENTAL DAMAGES, SO THE ABOVE LIMITATION MAY NOT APPLY TO YOU.

IN NO EVENT WILL BLUEPRINT REALITY’S TOTAL LIABILITY ARISING OUT OF OR IN CONNECTION WITH THIS EULA OR FROM THE USE OF OR INABILITY TO USE THE SOFTWARE EXCEED THE AMOUNTS YOU HAVE PAID TO BLUEPRINT REALITY FOR USE OF THE SOFTWARE OR ONE HUNDRED DOLLARS ($100), IF YOU HAVE NOT HAD ANY PAYMENT OBLIGATIONS TO BLUEPRINT REALITY, AS APPLICABLE.

THE EXCLUSIONS AND LIMITATIONS OF DAMAGES SET FORTH ABOVE ARE FUNDAMENTAL ELEMENTS OF THE BASIS OF THE BARGAIN BETWEEN BLUEPRINT REALITY AND YOU AND WILL APPLY TO THE FULLEST EXTENT POSSIBLE BY LAW.

INDEMNITY

You will indemnify and hold harmless Blueprint Reality and its officers, directors, employees and agents, from and against any claims, disputes, demands, liabilities, damages, losses, and costs and expenses, including, without limitation, reasonable legal and accounting fees arising out of or in any way connected with (i) your access to, use or misuse of the Software, (ii) any activities conducted with your copy of the Software (whether by you or another person); (iii) your violation of this EULA, including the creation of User Content that is found to be in violation of this EULA.

THIRD PARTY RESOURCES

The Software may require the use of websites or products provided by third-parties. We are not responsible for the content, products or services on or available from those third-party resources, which may be governed by their own terms of use. You acknowledge sole responsibility for and assume all risk arising from, your use of any third-party websites or resources.

THIRD PARTY INTELLECTUAL PROPERTY RIGHTS POLICY

Blueprint Reality respects intellectual property rights and expects its users to do the same. It is Blueprint Reality’s policy to terminate user Licenses, in appropriate circumstances, when users repeatedly infringe or are believed to be repeatedly infringing intellectual property rights, including copyright. If you believe that your copyrighted work is being infringed by material that uses our Software, please contact Blueprint Reality at infringement@blueprintreality.com

CHANGES TO THIS EULA OR THE SOFTWARE

Blueprint Reality may modify this EULA at any time, in our sole discretion. If we do so, we will let you know either by posting the modified EULA wherever the Software may be downloaded or through other communications. You should review any modified EULA, as it is modified, because if you continue to use the Software after we have posted the modified EULA, you are indicating to us that you agree to be bound by the modified EULA. If you don’t agree to be bound by the modified EULA, then you may not use the Software anymore. The Software may evolve over time, therefore we may change or discontinue all or any part of the Software, at any time and without notice, at our sole discretion.

GENERAL TERMS

Governing law. ​This EULA shall be governed and construed under the laws of Canada and the province of British Columbia. You hereby agree that the United Nations Convention on Contracts for the International Sale of Goods is excluded in its entirety from application to this EULA.

Severability. To the extent any section, clause, provision or sentence or part thereof of this EULA is determined to be illegal, invalid or unenforceable by competent authority in any jurisdiction, then that portion shall be severed and the remainder of this EULA shall be given full force and effect.

No Assignment. You may not assign or transfer this EULA, by operation of law or otherwise, without Blueprint Reality’s prior written consent. Any attempt by you to assign or transfer this EULA, without such consent, will be null. Blueprint Reality may freely assign or transfer this EULA without restriction. Subject to the foregoing, this EULA will bind and inure to the benefit of the parties, their successors and permitted assigns.

No Waiver. Blueprint Reality’s failure to enforce any right or provision of this EULA will not be considered a waiver of such right or provision. The waiver of any such right or provision will be effective only if in writing and signed by a duly authorized representative of Blueprint Reality. Except as expressly set forth in this EULA, the exercise by either party of any of its remedies under this EULA will be without prejudice to its other remedies under this EULA or otherwise.

Entire Agreement. This EULA constitute the entire and exclusive understanding and agreement between Blueprint Reality and you regarding the Software, and this EULA shall supersede and replace any and all prior oral or written understandings or agreements between Blueprint Reality and you regarding the Software.

CONTACT INFORMATION

If you have any questions about this EULA and/or the Software, please contact Blueprint Reality at support@blueprintreality.com

 

APPENDIX A1 – FREE

 

Free. Designed for testing and personal use. Not designed for public display or release.

 

Rights granted to you under a “Free” license are:

  • Testing MixCast functionality as a company;
  • Testing MixCast functionality as an educational institution;
  • Testing MixCast functionality as an individual; and
  • Using MixCast internally as an individual (not for viewing by people not part of the same household or present as a guest).

 

APPENDIX A2 – STREAMER

 

Streamer. Designed for streamers who want to show off other people’s content on their own channel (streamers who are owned/employed by larger companies, they will need a license for the type of company they work for, or a Pro/Broadcast license).

 

Rights granted to you under a “Streamer” license are:

  • Testing MixCast functionality as an individual;
  • Using MixCast internally as an individual (not for viewing by people not part of the same household or present as a guest);
  • Publicly display content to a group of up to 100 people where a viewing fee may be charged; and
  • Broadcasting to a channel 100% owned by the streaming individual.

 

APPENDIX A3 – EDUCATIONAL

 

Educational. Designed for educational institutions to give broad usage rights to students, educators, and the institution itself for the institutions’ benefit and use at its facilities.

 

Rights granted to you under an “Educational” license are:

  • Testing MixCast functionality as an educational institution;
  • Using MixCast internally as an educational institution (not for viewing by people not part of the organization or present as a guest);
  • Broadcasting by students or educators currently part of the educational institution to a channel 100% owned by that educational institution’s student(s), educator(s) or the institution itself;
  • Publicly displaying content created by the institution, its student(s) or educator(s), or content that the institution, its student(s) or educator(s) have a license to publicly display;
  • This right is limited by the ability to charge a fee for viewing only at a property that is owned/operated by an educational institution or rented for a specific display purpose by an educational institution or student or educator.  

 

APPENDIX A4 – VR CREATOR

 

VR Creator / Developer – Indie. Designed to be used by creators, developers, and publishers, to showcase their products, including internal use, testing, and public display for at trade shows or small events for a fee (a discounted version is available for companies of 10 or less full time contractors or employees).

 

Rights granted under a “VR Creator / Developer – Indie” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcasting to a channel 100% owned by the company, but only for the company’s own products, or those it is licensed to sell;
  • Publicly displaying content to a group of up to 100 people where a viewing fee may be charged; and
  • Publicly displaying content that the company has created to a group of any size where a viewing fee is not charged.

 

VR Creator / Developer – Pro. Designed to be used by creators, developers, and publishers, where the company has more than 10 full time contractors or employees, to showcase their products, including internal use, testing, and public display for at trade shows or small events for a fee.

 

Rights granted under the “VR Creator / Developer – Pro” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcasting to a channel 100% owned by the company, but only for the company’s own products, or those it is licensed to sell;
  • Publicly displaying content to a group of up to 100 people where a viewing fee may be charged;
  • Publicly displaying content that the company has created to a group of any size, where the company is the entity that benefits from the public display, a viewing fee is not charged.

 

APPENDIX A5 – VR ARCADES

 

VR Arcades.  Designed for companies that license multiple products and rent them out to people and small groups of people on a per-station basis for a limited amount of time.

 

Rights granted under the “VR Arcades” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company; and
  • Broadcasting to a channel owned by the company, with any products for which the company has created, or has a license to use, rent, or display;
  • Publicly displaying content to a group of up to 100 people where a viewing fee may be charged; and
  • Using MixCast to charge a fee per use, such as a rental of a station or a ticket to a ride.
  • Selling or giving materials (including photos or video of patrons (as individuals, not companies)) that were created using MixCast and a VR title that the VR Arcade has the rights to at the VR Arcade.

 

APPENDIX A6 – PRO / BROADCAST

 

Pro / Broadcast. Designed for companies who want broad rights to use MixCast to profit from the use of MixCast via broadcast or public display channels.

 

Rights granted under the “Pro / Broadcast” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcast to a channel owned by the company, or on a channel to whom the company have licensed or sold their content, with any products for which the company has created, or has a license to use, rent, or display; and
  • Publicly displaying content that the company have created or have a license to publicly display to a group of any size where a viewing fee may be charged.

 

APPENDIX A7 – GROUP / LARGE SPACE LOCATION BASED

 

Group / Large Space Location Based Entertainment. Designed for location based companies who typically have groups or individuals go on rides or short experiences for a fee.

 

Rights granted under the ‘Group / Large Space Location Based Entertainment” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcasting to a channel owned by the company, with any products for which the company has created, or has a license to use, rent, or display;
  • Publicly displaying content that the company has created or has a license to publicly display to a group of any size where a viewing fee may be charged; and
  • Using MixCast to charge a fee per use, such as rental of a station or a ticket to a ride.
  • Selling or giving materials (including photos or video of patrons (as individuals, not companies)) that were created using MixCast and a VR title that the VR Arcade has the rights to at the VR Arcade.

 

APPENDIX A8 – eSPORTS

 

eSports. Designed for eSports broadcasting companies to enable them to broadcast and hold live events.

 

Rights granted under the “eSports” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcasting to a channel owned by the company, or on a channel to whom the company have licensed or sold their content,with any products for which the company has created, or has a license to use, rent, or display;
  • Publicly displaying content that the company has created or has a license to publicly display to a group of any size and a viewing fee may be charged;
  • Using MixCast to charge a fee per use such as a rental of a station or a ticket to a ride; and
  • Any additional custom rights authorized by Blueprint on a case-by-case basis to enable deeper integration and re-use of MixCast functionality.

 

APPENDIX A9 – FILM & VIDEO PRODUCTION

 

Film & Video Production. Designed for film and video production companies to create content for others for example: trailers, commercials, marketing videos, etc. Can also be used to broadcast on company channels and for small public displays. For larger displays a Pro / Broadcast license should be acquired.

 

Rights granted under the “Film Production” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcast to a channel owned by the company, or on a channel to whom the company have licensed or sold their content,with any products for which the company has created, or has a license to use, rent, or display; and
  • Publicly displaying content to a group of up to 100 people where a viewing fee may be charged.

 

APPENDIX A10 – POP-UP / ACTIVATION / EVENT

 

Pop-Up / Activation Based / Event Based. Designed for companies who want to broadcast and show content at events.

 

Rights granted under the “Pop-Up / Activation Based / Event Based” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcast to a channel owned by the company, with any products for which the company has created, or has a license to use, rent, or display;
  • Publicly displaying content that the company has created or has a license to publicly display to a group of any size where a viewing fee may be charged; and
  • Using MixCast to charge a fee per use such as a rental of a station or a ticket to a ride.

 

APPENDIX A11 – ENTERPRISE

 

Enterprise. Designed for companies who want to integrate MixCast functionality into their products.

 

Rights granted under the “Enterprise” license are:

  • Testing MixCast functionality as a company;
  • Using MixCast internally as a company;
  • Broadcasting to a channel owned by the company, or on a channel to whom the company have licensed or sold their content,with any products for which the company has created, or has a license to use, rent, or display;
  • Publicly displaying content that the company has created or has a license to publicly display to a group of any size where a viewing fee may be charged;
  • Using MixCast to charge a fee per use such as a rental of a station or a ticket to a ride; and
  • Any additional custom rights authorized by Blueprint on a case-by-case basis to enable deeper integration and re-use of MixCast functionality.